Support Us Button Widget

Small Businesses

ATX_CapMetroFools
Culture
April Fools’ pranks in Austin that we almost fell for
We’ve got some jokers in the Capital City, and these pranks from local businesses almost had us fooled.
April 01, 2026 03:19 PM
 · 
Laura Figi
The interior of Hill Country Weavers displays an array of colorful yarns organized on shelves and racks. A mannequin in the center wears a hand-knit multicolored cardigan. Skeins of yarn in various textures and hues fill cubbies, baskets, and display stands. A sign above the shelves reads "Our Happy Place," and natural light streams in through the windows.
Business
Austin-based alternatives to Joann Fabric and Crafts
As the big box store prepares to close all of its US locations, we’re sharing where you can get your craft supplies and keep your dollars in the community.
February 28, 2025
 · 
Laura Figi
The Austin, Texas skyline and Lady Bird Lake with a blue, setting sky behind them.
Business
We’re celebrating Small Business Week, here’s how to join us
Join us at ATXtoday in celebrating the heart of our community: small businesses.
February 25, 2025
 · 
STAFF
A dog looking at a plate of ribs
Play
Calling all pet owners: Austin’s dog-friendly guide
Explore these dog-friendly places in Austin, from places to eat, drink, shop, exercise, and stay the night.
February 25, 2025
 · 
STAFF
A hand with a large yellow ring holds a glass of orange wine in a short wine glass with no stem. In the background, a graffiti mural of a woman's face.
Food
Where to sip wine in Austin
Wine lovers, bookmark this page and check these bars off your Austin bucket list.
February 17, 2025
A bright and colorful floral boutique featuring an artistic display of dried flowers arranged to resemble paintbrushes dripping with vibrant colors. The ceiling is adorned with cascading dried flowers in shades of red, orange, yellow, and purple. Large wall-mounted wooden paintbrush installations have bristles transitioning into vertical streams of multicolored flowers. A central display table holds an assortment of dried floral arrangements in metal buckets and wooden crates. To the right, shelves are stocked with neatly wrapped bouquets. Natural light streams in through a large glass garage-style door, illuminating the space.
Business
Still need a Valentine’s Day gift? Shop local in Austin
It’s not too late to find the perfect Valentine’s Day present — here’s your guide to the best flowers, treats, and cards in Austin.
February 11, 2025
 · 
Morgan O’Neal
An aerial view of sports bar Victory Lap in Austin, Texas. A large lawn with picnic tables sits adjacent to the sports club, and fans in burnt orange walk around the building and inside its gates.
Sports
Where to watch Super Bowl LIX in Austin
Score dine-in specials and touchdown-worthy takeout from some of Austin’s best sports bars and restaurants.
February 5, 2025
 · 
Morgan O’Neal
An art gallery, with several walls of art layered in the frame. In the foreground, a large square artwork depicts a peaceful scene of trees and sky reflected in water. In the background, three artworks hang side-by-side and show a girl's head centered among varying patterns. To the right, more artworks are visible hanging above a bookshelf.
Culture
12 Austin galleries showcasing stunning artwork
Next time you’re in need of artistic inspiration, check out the work of local and global artists at these Austin art galleries.
January 24, 2025
 · 
London Gibson
a scientist holds up a test tub full of cannabis
Sponsored
How to snag a medical cannabis prescription in Texas
Hint: It only takes three steps.
Sponsored by
A plate of food with chicken on a banana leaf, a green herby sauce and vegetables.
Food
Dig into Austin’s 2025 James Beard Award semifinalists
Several local chefs and restaurants are in the running for a James Beard Award nomination.
January 22, 2025
 · 
Morgan O’Neal
A luxurious restaurant interior featuring bold, abstract cowhide-patterned artwork in warm red, orange, and gold tones covering the walls and ceiling. The space includes cozy leather banquettes, white dining chairs, and marble-topped tables adorned with elegant place settings. In the background, a sleek bar area with modern lighting and floor-to-ceiling windows adds to the ambiance.
Food
Date night awaits: Book your reservations for Valentine’s Day
Don’t be heartbroken at the last minute — make your Valentine’s Day plans now.
January 16, 2025
 · 
Morgan O’Neal
Load More
The Buy

Shop The Buy
Latest News
More from ATXtoday
An elegant spread of vibrant dishes from Ema restaurant, featuring a variety of colorful plates, including salads, roasted vegetables, and entrees artfully arranged on patterned and decorative tableware. The meal includes fresh bread, appetizers, and cocktails, all displayed on a light wood table.
Food
Ēma will open at Domain NORTHSIDE this weekend
A sister restaurant to Aba, Ēma will be helmed by “Top Chef Duels” winner Chef CJ Jacobson and feature Mediterranean flavors.
January 28, 2026
 · 
Laura Figi
ATX_book woman
Play
Read local: Books written by authors from Austin
Don’t forget to treat your shelf by picking up a new read — or two or three — that was written by your neighbor.
January 22, 2026
 · 
Laura Figi
Four colorful cocktails on a wooden table, including a dark purple drink in a tall glass with a pink straw, a clear gin and tonic garnished with lemon, rosemary, and juniper berries, a golden drink with a lemon slice, and a pink cocktail with a salted rim and watermelon garnish.
Food
Meet the 2026 James Beard Award semifinalists from Austin
The 2026 James Beard Award season is upon us, and Austin has nine restaurants + foodies vying for a trophy.
January 21, 2026
 · 
Laura Figi
A vibrant concert stage illuminated with neon blue, pink, and red lights, featuring a futuristic spaceship-inspired design. A large disco ball resembling a planet with rings hangs in the center, surrounded by a backdrop of glowing lines and space-themed visuals. Performers and musicians are on stage, dressed in colorful outfits, engaging with the crowd. Audience members can be seen in the foreground, capturing the moment with their phones. The atmosphere is lively and electrifying.
Play
70 upcoming concerts in Austin
From pop princesses to chart-topping bands, there’s no shortage of shows to see this year in the Live Music Capital of the World.
January 20, 2026
 · 
Laura Figi
A close-up of food at Citizen Eatery
Live
Guide to vegan restaurants in Austin
Dig into delicious and nutritious plant-based fare in every corner of the Capital City.
January 16, 2026
 · 
London Gibson
A rendering of a lattice bridge above Waller Creek, surrounded by trees.
City
5 Major developments we’re watching in 2026
We see ribbon cuttings in Austin’s future, because the next decade has major projects that will change the shape of the city in store.
January 15, 2026
 · 
Laura Figi
A plane flying over Austin-Bergstrom International Airport at dusk.
Travel and Outdoors
Fly away on one of these nonstop flights out of Austin-Bergstrom International Airport
You’ll never have to deal with a layover again, because these are just a few of ABIA’s nonstop flights, which will take you to over 100 cities in the US and abroad.
January 14, 2026
 · 
Laura Figi
ATX_Matchbooks
Culture
Where to collect matchbooks in Austin
Dip your toes into “phillumeny,” aka the practice of collecting matchbooks, while you explore ATX and support local businesses at the same time.
January 13, 2026
 · 
Laura Figi
A group of eight people, including Mayor Kirk Watson, stands outdoors on a sunny day, holding an oversized ceremonial check for $8.4 million made out to “Austin’s Parks” from the Austin City Limits Music Festival and C3 Presents. The check is dated May 7, 2025. One person is dressed in a colorful hummingbird costume, and the group is posed on a paved path in a park-like setting with grass, trees, and utility poles in the background.
City
Austin Parks Foundation awards new round of ACL Festival grants
The slate of new grants goes toward projects including new bridge construction, shade structure creation, and trail repair.
January 12, 2026
 · 
Laura Figi
ATX_WatersParkHistoricalMarker
Culture
Flashback Friday: Learn about the hundreds of historical markers in Austin
Let’s take a deeper dive into some of Austin’s historical markers, the significance they hold, and how long they’ve been standing.
January 8, 2026
 · 
Laura Figi