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Seven mannequins dressed up behind a table with flat laid accessories.
Culture
How to give a sustainable gift this holiday season
We’re dreaming of a green Christmas.
December 09, 2024 03:00 PM
 · 
Laura Figi
A modern H-E-B grocery store entrance with a large red "H-E-B" logo prominently displayed at the top. The building features tall glass windows, a red awning with "WELCOME" written in bold letters, and multiple glass doors. The exterior includes a wide concrete staircase with railings and a decorated barricade showcasing festive designs at the bottom right corner. The sky above is partly cloudy, reflecting in the glass windows.
Business
Inside the new H-E-B on South Congress Avenue
The Texas grocer’s oldest location in Austin is now a shiny, new gem in the Violet Crown.
December 4, 2024
 · 
Morgan O’Neal
A painted version of the graffitied train bridge above Lady Bird Lake.
Arts
A dozen Austin references you didn’t notice in Trader Joe’s
It’s a mini city-wide scavenger hunt in the supermarket, and all the references are different throughout each Trader Joe’s location.
November 21, 2024
 · 
Laura Figi
A wintry background with snowflakes that reads "ATXtoday's 2024 Gift Guide."
Culture
ATXtoday’s 2024 holiday gift guide: 90+ gifts for everyone on your list
Including gifts for neighbors, foodies, significant others, homebodies, students, and gifts under $20.
November 8, 2024
 · 
Sarah Leonhardt
Three coffee drinks sitting on top of a white picnic table.
Live
39 wonderful coffee shops to try out in Austin
If you don’t have coffee already in hand, consider this your sign to grab some.
October 10, 2024
 · 
STAFF
ATX_Esther-Follies-October-2024.jpg
Business
Stamp passports, win prizes: 10 longtime businesses to visit in October
During Legacy Business Month, locals are invited to celebrate Austin’s community fixtures through a competitive challenge.
October 1, 2024
 · 
Morgan O’Neal
The inside of a two-story mall facing a set of escalators. One to two stores appear to have lights on, while several others are empty or dark inside. Two people are seen walking on the upper level of the mall.
Culture
Dead malls: You could shop... until they dropped
Once booming, now barren. Let’s take a peek at malls of Austin’s past — plus hope for the future.
August 23, 2024
 · 
Brianna Williams
A clothing rack displaying a variety of summer dresses organized by color. On the left, the dresses are predominantly white, transitioning to shades of pink, orange, and red in the center, and moving into greens and blues on the right. The dresses feature different styles, including lace, solid colors, and a striped multicolored design. The wooden hangers and the assortment of colors create a vibrant display.
Business
Calling all fashionistas: Le Garage Sale returns to Austin soon
The semi-annual shopping experience — fueled by 140+ boutiques + brands — has dressed Austinites since 2001.
August 14, 2024
 · 
Morgan O’Neal
The exterior of the Paramount Theatre in Austin, Texas; the marquee hangs on the entrance of the historic brick building, along with a vertical dark green sign that says "Paramount". A few cars line the street in front of the venue.
Arts
Shop The Paramount Theatre’s archives at estate + vintage poster sale
Take home vintage and collectible items used in shows and events at the iconic Downtown theater.
August 8, 2024
 · 
Morgan O’Neal
Two rotating photos depicting local Austin business and two people looking at their phones.
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A room with a coordinated clothing rack, mannquin, white ottoman, and a huge mirror.
Business
Saks Fifth Avenue opens The Fifth Avenue Club Austin at Commodore Perry Estate
The luxury styling club is the third in Texas, offering showcases, luxury styling services, and free consultations.
June 28, 2024
 · 
Laura Figi
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Two hands holding glasses of orange-colored craft beer, raised for a toast in an outdoor setting. The scene features a cozy beer garden with trees, string lights, picnic tables, and a mix of casual seating in the background. The ambiance is relaxed, with the evening sky transitioning from day to dusk, and people are sitting around, enjoying the space.
Food
Your ultimate guide to Austin breweries
Sip your way through the Capital City at these 15 local breweries.
December 16, 2024
 · 
Morgan O’Neal
Fireworks exploding over the Google building and other skyscrapers in Downtown Austin.
Culture
25 conversations you want to have in 2025
Tell us what local knowledge you want to gain in 2025, and we’ll investigate until we find your answer.
December 16, 2024
 · 
STAFF
A single-story building with curved, layered walls made using 3D-printing technology, featuring a metal gabled roof, large glass windows, and a surrounding landscaped area with pathways and parking spaces.
Business
ICON unveils 3D-printed Innovation Center at Camp Mabry
The 3D-printing construction company partnered with Camp Mabry to bring fresh buildings to the home of the Texas National Guard and the Texas State Guard.
December 13, 2024
 · 
Laura Figi
A colorful assortment of macarons arranged in a decorative gift box, featuring flavors in vibrant hues like blue, yellow, red, and brown against a red and patterned backdrop.
Food
Where to get holiday cookies in ATX
Treat Santa (or your loved ones) to some gourmet goodies from local bakeries this year — they’re a present all their own.
December 13, 2024
 · 
Laura Figi
The iconic Hi, How Are You mural off of Guadalupe Stree.
Culture
Which locations around Austin deserve a historical marker?
Historical markers are physical signs, plaques, and statues that commemorate a significant place or event. Where would you like to see a historical marker around Austin?
December 12, 2024
 · 
Jessalin Heins-Nagamoto
A vibrant mural with the text "Greetings from 78666 San Marcos" featuring illustrations of a yellow rose, a historic city hall, and other local landmarks integrated into the zip code. The mural is painted on a red wall with a small sign on the bottom right indicating sponsorship.
Play
Get in — we’re going to San Marcos, Texas
The Mermaid Capital of Texas, home to Texas State University, and riverside town is a great place to take a day trip — we’ve got all the spots to hit when you visit.
December 11, 2024
 · 
Laura Figi
The Texas Capitol as seen in the late 1800s, partially constructed. Most of the building is complete, save for the dome at the top.
Culture
Unwrap these 4 gifts given to the city of Austin
These city gifts are way better than a Jelly of the Month Club membership.
December 11, 2024
 · 
STAFF
A tuna tower is plated on a white plate and garnished with cilantro. The colorful dish includes avocado, pineapple, edamame, and more ingredients.
Food
Food Network host to open new restaurant in Round Rock
Helmed by television host and restaurateur John Green, Odds Bar & Bistro will serve up elevated bar fare and craft cocktails.
December 10, 2024
 · 
Morgan O’Neal
A house and a red car are decorated with numerous strands of multicolored string lights, including blue, green, red, and yellow bulbs. The lights cover the exterior walls of the house, the car's roof, and the surrounding area, creating a bright display. A figure of Santa Claus sits in the backseat of the car. Additional lights hang from overhead wires, and the dark sky contrasts with the illuminated decorations. Bicycles and other objects are partially visible in the background.
Events
37th Street Lights returns this weekend
Don’t miss the annual DIY light display, which has brought joy to the weird in Austin since the 1980s.
December 10, 2024
 · 
Morgan O’Neal
ATX_Waymo
Business
All the autonomous vehicles operating in Austin
The robots are driving in ATX. Keep your eyes peeled for these companies, which are driving or getting ready to deploy driverless vehicles in town.
December 9, 2024
 · 
Laura Figi