23 local Instagram accounts to follow in 2023

Bring some fresh air to your timeline with a few accounts based in Austin, like @overheardaustin, or around Texas, like @texashumor.

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The Black Angels shred on the stage at Stubb’s Bar-B-Q.

Photo by @CodyRossCowan

We like our Instagram feed like we like our bagels: with a little bit of everything. We’re freshening up our social media accounts for 2023, so we wanted to share some of our favorite pages to share the good vibes.

But before you give these exciting accounts a follow, make sure you follow us on Instagram: @atxtoday . Your friendly neighborhood City Editors will thank you. ❤️

Never miss a Red River show again.

Photo by @mmalyphotography

Events

Austin Public Library | @austinpubliclibrary
APL’s Instagram page is not only a premier destination to get book recommendations from the professionals, but it also keeps followers abreast on upcoming classes, events and community swaps.

ATX concert | @atxconcert
Never miss a concert again by following this account, which also runs @sxswflyers .

Red River Cultural District | @redriverculturaldistrict
Stay up-to-date on Austin’s hottest music venues, festivals, and all things Red River Street.

When Where What Austin | @whenwherewhataustin
You might already recognize this account’s signature blue grid, where you’ll find tips on events, pop-ups, sales, freebies, and more.

Make sure to read the caption when you see one of Bad Larry’s signature smash burger posts.

Photo by @badlarryburgerclub

Food

ATX Broke Girls | @atxbrokegirls
Eat well on a budget with the help of Ashley, who takes you up close and personal on her foodstagram.

Bad Larry Burger Club, Better Half Coffee & Cocktails, and Little Brother Bar | @badlarryburgerclub , @betterhalfbar , @littlebrotherbar
All run by the one-of-a-kind foodie Matthew Bolick, posts from these accounts will leave you in stitches... and hungry.

El Arroyo | @elarroyo_atx
We would be remiss to exclude El Arroyo, whose cheeky revolving sign keeps Austinites giggling.

H-E-B Obsessed | @heb_obsessed
Educate yourself on H-E-B’s rotating storefront before you make your next shopping trip.

Follow for gems like this old photo of Willie Nelson.

Photo by @traces_of_texas

History

ATX Barrio Archive | @atx_barrio_archive
Turn back time and take an inside look at this archive celebrating the “culture and history of Austin’s Black and Brown barrio.”

Traces of Texas | @traces_of_texas
Traverse 281,416 miles of Texas past and present with this statewide archive.

Keep your ears open for meme-worthy quotes in the wild.

Photo via @overheardaustin

Humor

Ethos | @ethos_atx
Help unravel the mystery of this restaurant parody account, which is currently captivating the minds of Austinites.

Overheard Austin | @overheardaustin
Watch out Austin, you’re never out of earshot. Your witty comments, snarky remarks, and missed connections could end up for all to see on Overheard Austin’s Instagram account. Submit your own overheard comments to the account via direct message.

Texas Humor | @texashumor
If you’re not already following this hugely popular account, you’re missing out. Show your Texas pride through debates over tacos, “accurate” maps of Texas , and hyper-local pop culture.

Get your fill of doggy photos in 2023.

Photo by @zilkerbark

Lifestyle

Austin State of Mind | @austinstateofmind
Enjoy the Capital City and discover local gems through the eyes of a former New Yorker.

Chupie the cat | @chupiedoesntgiveameow
Seriously, this wolf cat loves snacks and doesn’t give a meow.

Cute Nail Studio | @cutenailstudio
You’ll get inspired to make an appointment after seeing these cute nails, hairstyles and tattoos.

ZilkerBark | @zilkerbark
Virtually boop these doggos to your heart’s content with the help of this puptographer.

Locals

Adriene Mishler | @adrienelouise
Start your year off strong with this Austin-based yogi’s curated yoga challenges.

JType | @jtype
You’ll never see the city skyline the same again after viewing it through this photographer’s lens.

Jane Ko | @atasteofkoko
Let the lifestyle and foodie queen tour you around town in style.

Mini ATX | @miniatureatx
See the city from a bird’s eye view in these toy-like photos.

What’s your favorite social media account? Let us know .

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Laura Figi has called Austin home for more than 12 years and has been known to say it’s her “favorite city in the world.” A proud graduate of Texas State University, she’s been working in local news since 2020. When she’s not working and learning about the community, you can find her at the local thrift shop, spending time with her two cats, or listening to live music.
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