You’re in Luck 🍀

Let’s talk about the first-ever LucktoberFest

Willie Nelson playing guitar in front of a neon sign reading "Luck."
The first-ever Lucktoberfest will have three days of live music at Willie Nelson’s property. | Photo by @luckreunion
If you thought festival season ended with ACL, you thought wrong.

You can be part of history at the first-ever Lucktoberfest — the newest three-day “anti-festival” at Willie Nelson’s own private Luck Ranch. This year’s festival will take place from Fri., Oct. 28-Sun., Oct. 30.

This isn’t Luck’s first rodeo — Luck Presents, a cultural collective based on Willie’s property, has been throwing its one-day “anti-festival” called Luck Reunion since March 2012. The fall-themed Lucktoberfest originally had 10 days of live music planned, but scaled back to three earlier this month “due to the uncertainty of the touring market.”

Here’s a peek at what the inaugural Lucktoberfest will look like:

🐴 The venue | 1100 Bee Creek Rd., Spicewood | Luck Ranch was originally built in 1985 to use as a backdrop for the film adaptation of Willie’s album, “The Red Headed Stranger.” Willie kept the property, and now lets 70+ rescued horses roam. The ranch is a quaint, tiny Western town, complete with multiple stages and yet-to-be-announced food vendors.

🎵 The music | Doors open at 5 p.m.
  • Friday | The lineup features Paul Cauthen’s Big Velvet Revue, Los Lobos + surprise special guests.
  • Saturday | Orville Peck and Tanya Tucker will fittingly headline a “far-west cowboy-themed masquerade ball and fashion show” alongside Disko Cowboy, Jonathan Terrell, and Texas-based fashion designers.
  • Sunday | The last night is headlined by Alex Meixner + Shinyribs, with more performances from Walt & Tina Wilkins, Sunny Sauceda, Walburg Boys, Alpenmusikanten, Tanzenfest, and Yodel Blitz. Plus, catch family-friendly trick-or-treating and German-inspired entertainment such as polka dancing and beer-stein holding.
🎟 The tickets | General admission single-day tickets start at $35, or $125 for a premium day pass. The ranch is ~45 minutes away by car, so you should also be prepared to purchase a $25 parking pass or $40 round-trip shuttle pass.

❤️ The cause | $1 from every ticket sold goes to benefit the Central Texas Food Bank through the Luck Family Foundation, with a goal of creating at least 100,000 meals through the event.

When you’re there, you’re in Luck. 🍀

Click here to have your event featured.

Today
  • Texas Pumpkin Fest | Now-Sun., Oct. 30 | 10 a.m.-7 p.m. | VFW Post 10427, 8760 FM 2243, Leander | $5 | Pick out your pumpkins, compete in rides and games, and take a spooky trip to the Tent of Terror at this month-long festival. 🎃
  • Jake Scott | Wed., Oct. 19 | 6:30 p.m. | Historic Scoot Inn, 1308 E. 4th St. | $20 | The artist is joined by Sam MacPherson and Brynn Cartelli on his “Lavender Tour.”
Thursday
  • Allen Stone’s Karaoke Extravaganza | Thu., Oct. 20 | 8 p.m. | 3TEN at ACL Live, 310 W. Willie Nelson Blvd. | $75 | The Washington-born musician is influenced by soul-pop, funk, and folk-rock. 🎶
  • Happy Hour with Danica Patrick! | Thu., Oct. 20 | 6-7 p.m. | Hearth & Soul, 2727 Exposition Blvd. | Free | Race car driver Danica Patrick will host a wine tasting + autograph event, featuring her Somnium wine line and Voyant candle collection. 🍷
Friday
  • Boo at the Zoo | Fri., Oct. 21-Sat., Oct. 29 | 6:30-9 p.m. | Austin Zoo, 10808 Rawhide Trl. | $5+ | Ring in spooky season with a haunted house, train ride, and a a magical puppet show at this family-friendly event — costumes are encouraged. 👻
  • Mexico Through the Lens of Women Filmmakers | Fri., Oct. 21 | 6-8 p.m. | Emma S. Barrientos Mexican American Cultural Center, 2200 Willow Creek Dr. | Free | This series of screenings highlights works from modern Mexican women filmmakers.
Saturday
  • Maria and the Mouse Deer | Sat., Oct. 22-Sun., Oct. 23 | Times vary | Ballet Austin, 501 W. 3rd St. | $20 | Step into the whimsical world of folk tales with this ballet adaptation of Philippine legends set to traditional music. 🩰

We have a monthly guide filled with events + activities you can plan for in advance. Click the button below to bookmark ideas for upcoming date nights, family outings, and time with friends.
100+ MORE EVENTS

Try this for your next night out 👀

A couple posting with axes at Celtic Axe Throwers.
Get creative by planning your next night out with Celtic Axe Throwers. | Photo provided by Celtic Axe Throwers
Looking for a unique night out? We thought you’d never axe. From date night to get-together with your best buds, make it a night of fun and competition at Celtic Axe Throwers.

The company partners with local bars and breweries, like The Brewtorium and Armadillo Den, to put together a safe, one-of-a-kind experience equipped with wooden-handled axes, end grain targets, trained professional staff + more.

Celtic Axe Throwers also hosts larger events like birthday parties, team building groups, and bachelor or bachelorette parties.

For those on the more competitive side, there’s also an upcoming Winter Axe League with six weeks of league play open to all skill levels.

Pro tip: Reserve a lane ahead of time to get the time slot you want (and pay less per hour).

To save even more, ATXtoday readers can use code axetoday at checkout for 25% off the deposit. 🪓 *
FIND A LOCATION NEAR YOU

Weather
  • 74º | Sunny | 0% chance of rain
Biz
  • Can you say Silicon Hills? Austin is expected to have the second-fastest growing economy in the US this year, new reports suggest. With a projected economic growth rate of 4.3%, the Central Texas region only falls behind San Francisco. 📈 (Austin Business Journal)
Sports
  • Austin FC will face FC Dallas in a highly anticipated playoff game at Q2 Stadium this Sun., Oct 23, but if you’re hoping to attend, you might be out of luck. Tickets sold out “instantly” on Tuesday morning. (Psst — you can still catch the match on ESPN or ESPN Deportes.) ⚽️ (KXAN)
Travel
  • ABIA is breaking records again. On Monday, 35,357 passengers passed through the Austin-Bergstrom International Airport, surpassing the previous record for busiest travel day by 59 people. ✈️ (KXAN)
Civic
  • The City of Austin is exploring an aquifer water storage project that could help the city be more resilient to droughts. Read more about how the process would work + where it could be implemented. (KUT)
Announced
  • Grammy Award-winning songwriter Rodney Crowell will perform at the Austin City Limits Hall of Fame induction of Sheryl Crow and Joe Ely on Thurs., Oct. 27. See the full event lineup + get tickets here. 🎶
Edu
  • UT Austin education program UTeach is launching an accelerated seven-month teacher development program, in an attempt to mitigate Texas’ current teacher shortage. The pilot program begins in January + is now accepting candidates. (CBS Austin)
  • UT students will encounter a new delivery experience early next year: a dog-like delivery robot. The robot is a part of a five-year study on the relationship between humans and robots, and can deliver items when requested via a phone app. (Austin American-Statesman)
Coming Soon
  • The Dead Rabbit, an award-winning New York City bar, is opening an Austin location at 204 E. 6 St. this spring. The bar is known for its Irish menu, atmosphere, and drinks. 🍺(Eater Austin)
Number
  • $594,000. That’s how much you need to earn annually to be considered one of Texas’ top 1%. The number falls just short of the national average, which is $597,800. 💰(KXAN)
Health
  • Austin’s Chief Medical Officer Dr. Mark Escott was named a project leader at the UT Center for Pandemic Decision Science. The center, which recently received $1 million from the National Science Foundation, will develop guidelines for public health risks.
Seasonal
  • If you WFH like us, it’s nearly time to break out the space heater. Solve chilly mornings the energy efficient way with the Dr. Infrared Heater that warms objects, not the air. Hello, cozy legs. Bonus: Heat your patio with infrared, too. 🔥*
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Baldinucci’s pizza is easy as pie 🍕

Baldinucci opens first brick and mortar

The chefs at Baldinucci
Husband and wife team Sal and Patricia Baldinucci + Gabriel Baldinucci (pictured from left to right), run the family-owned pizza restaurant. | Photo by ATXtoday
Although it’s nestled in West Lake Hills, stepping into Baldinucci Pizza Romana is meant to feel like a casual Italian streetside pizzeria.

Growing up in their Italian father’s pizzeria in Long Island, New York, twin brothers Gabriel and Salvatore Baldinucci learned to perfect a pie at a young age. Now joined with Sal’s wife Patricia, the team aims to share their culinary influences with Austin.

The new location at 3300 Bee Cave Rd. serves two types of pizza: New York style and Roman, a square pie made with a thick + airy dough that “blends food and art.”

We tried a slice — okay, a few — for ourselves.

Our favorites were the Sausage + Honey and Diablo Roman slices. But if you only try one slice, get the Nonna, a classic cheese with crushed tomato and garlic — it’s Chef Sal’s favorite.

Baldinucci held its grand opening yesterday, and is now open 11 a.m.-9 p.m. Tues.-Sun. Check out the menu here.
THE WRAP

Today’s issue was written by London.

Editor’s pick: Are you decorating for Halloween? We’d love to see your spooky setup. Send us a photo, and we just might give you a shoutout in an upcoming newsletter. 👻

Connect with us.

Editorial: Laura Figi, London Gibson, Dayten Rose, Ashlea Hearn, Emily Shea, Josh Kranzberg | Send us a scoop, question, or feedback.

Sales: Camille McLeod | Advertise with us.


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